07 August 2010

SnapRetail Releases TrafficBuilder Marketing System

press release

Easy email & social marketing system drives store traffic for independent retailers

August 2, 2010 (PITTSBURGH) – SnapRetail, a company dedicated to helping independent retailers drive store traffic and increase profits, has announced the release of its revolutionary software product: TrafficBuilder. TrafficBuilder is an easy-to-use email and social media marketing system that helps retailers connect with their customers, driving higher store traffic and profits.
   “TrafficBuilder is a virtually automatic marketing tool that makes it a ‘snap’ for independent retailers to effectively market to their customers using customizable marketing materials that come directly from the vendors they love,” said Ted Teele, CEO of SnapRetail. “TrafficBuilder also offers retailers the ability to entice consumers by posting online photo albums on Facebook, Twitter and via email of fresh products that are about to arrive in stores.”
   Over 90 leading vendors have signed up to provide their marketing materials to the 100,000 retailers in the gift, home décor, furniture and garden industries including Mud Pie, Midwest-CBK, Yankee Candle, Lindsay Phillips, Beatriz Ball, Bailey Street, IMAX, and Evergreen. “TrafficBuilder is an effort to support our independent retailers,” said John Toler, Evergreen Enterprises. “We believe this will help them thrive in the retail marketplace.”
   More than 1500 retailers have signed up for TrafficBuilder’s Trial Edition which gives store owners a 3 month free subscription period to use the software. “We are delighted to have so many retailers helping us fine tune our system,” said Ted Teele, CEO of SnapRetail. “All software systems benefit from having large numbers of users, and the feedback from participating retailers during the free trial will undoubtedly strengthen our software.”
   Retailers are enthusiastic about the release. “We are thrilled about TrafficBuilder. We are especially excited about the online photo albums of incoming merchandise so we can share the newest products with our loyal customers via e-mail and Facebook,” said Marsha Fleming, Something Special, Vincennes, Indiana.
   Retailers can still sign up for the free trial which runs through October 31st at www.snapretail.com/trafficbuilder. “The earlier a retailer signs up for the free trial,” said Mr. Teele, “the more time a retailer can use the system to market to their retailers without charge.”
   SnapRetail will celebrate its launch with retailers in its Las Vegas showroom C-0637 on Tuesday, August 3rd at 4pm.
   Interested retailers can learn more at: www.snapretail.com/trafficbuilder.

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About SnapRetail

SnapRetail is dedicated to helping independent retailers drive traffic and increase profits by making it a “snap” for them to market to their customers using the new marketing, including social media, email marketing, and ecommerce. Our revolutionary software “TrafficBuilder” will help independents compete effectively with larger retailers. Also, with the largest online wholesale MarketPlace in the industry, we help vendors and sales agencies with the “sell to” of products to retailers. In other words, SnapRetail provides the complete solution for making retail a snap! More information is available on www.snapretail.com and SnapRetail’s Facebook Fan Page: http://www.facebook.com/snapretail.

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