30 March 2011

Classic plastic boxes in 5 new colors

AMAC has been producing the classic M Series boxes since 1960. This year, the company exhibited at the Housewares Show for the first time. It introduced five new colors: Ember, Olive, Pink, Slate and Marine. They will only be available packaged in retail friendly "Consumer Packs." The smallest three sizes are wrapped in sets of three, the two medium sizes are packed in sets of two and the four largest sizes are wrapped singly. Together, this colorful collection of jewel tone boxes adds a splash of color to any retail environment.

Company founder Gene Hurwitt designed the boxes in 1960 in the bohemian enclave of Sausalito, Calif. AMAC boxes joined the permanent collection of New York's MoMA in 1966.

No comments:

Post a Comment

Custom Search