15 October 2012

See the market, get the poster

The High Point Market Authority has released its second commemorative poster, available in limited quantities at the upcoming Market. The poster’s design features highlights from the fashion shots used in the Market’s Fashion Focus campaign for the fall event.

At the April High Point Market, fashion shoots with models were held in showrooms and locations throughout Market to develop the creative for the new campaign. The images feature
a full clothing collection called Pretty Birdie by Stephanie Teague, a Greensboro, N.C.-based fashion designer who has shown her line at New York’s Mercedes-Benz Fashion Week.

The limited-edition Fashion Focus poster will be offered on a first-come-first-served basis
at the info booths in High Point and in the Media Center, which is located in the High Point Theatre.

The Market Authority will produce a new commemorative poster each April and October.

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